Turn Your Industry Expertise
Into SaaS
Product and engineering for the best idea in your head. You have a decade of industry experience and a great idea for software. Let’s build it.
Choose one method
Test it with buyers
Build one workflow
You test demand before adding more features.
How we help
Building software for a specific industry or company is hard. We can help with:
The product side
Workshops with SMEs and target customers
Prototypes to validate with customers
Clear scope and requirements
The engineering side
Well-scoped, solidly priced projects
Product-grade software
Long-term partnership
Software is better than billable hours
You’ve been doing great work, providing valuable service to your customers. But ultimately, your ability to make money depends on the number of billable hours your team has available.
Imagine a product your customers would pay for, where you have a line of revenue that doesn’t depend on anyone’s diary.
Of course, building and selling a product isn’t easy. There are sales and customer service to think about, not to mention ongoing investment to make it great.
The best software is deeply integrated with industry-specific workflows and terminology, which outsiders find hard to replicate.
Is there an opportunity?
We can help you think through whether there’s a market for a piece of software. It’s useful to have:
- Deep, first-hand knowledge of tasks and challenges that are repetitive and could be improved.
- Customers you can talk to, ideally with budget for software.
- Some sort of rough prototype, even a spreadsheet or a simple form.
- A rough idea of the value it provides and therefore the price.
Existing software may indicate that buyers have a budget for a solution.
The value of domain expertise
Great products are a combination of domain expertise, good product sense, solid execution and luck. You have the first. We can help with the rest.
You’re intimately familiar with the pain-points in your industry
You understand the nouns, the things that matter to insiders
You have relationships with companies that would be able to buy it
Vu takes no default equity
Vu is a development partner. We can help you build software, taking on more or less responsibility over time. You own the product.
How it works
Book a call with Vu
Product workshop with you, your SMEs and any target customers. We can help you think about the right first product to make, including:
What workflow(s) will it optimise? Who will buy it? What price? What’s out of scope?
Prototype for you to validate workflows to fix issues early, not once they’re in prod
Full requirements, scope and price for MVP, separate from the above
Build! Get feedback from users, iterate, launch.
Release v1, separate from the above
What’s next? Do you want to run the product and take on more of the work, or keep Vu as your de-facto product and engineering team?
More detail under NDA
We'll sign one before our first proper conversation.
Building with AI
Great AI-enabled software has four main components:
A data model: what are the nouns that matter to your industry? How does your product represent them?
The rules: how do you make sure that outputs conform to your domain and regulatory requirements? These need to be built-in.
The AI: increasingly, LLMs are getting really good at automating the grunt-work, reading, summarising and drafting.
Product polish: great products feel effortless.
Building a product
Building a piece of software takes more than pointing Lovable at an idea. Production-grade software also has:
Auth and permissions
Stripe integration (billing, managing seats)
Contracts, VAT, the works
Rate limit management
Data backup, migration, deletion
Back-office
Vu provides a pragmatic assessment of what’s feasible.
Who we work with
We work with founders of specialist, domain-specific businesses. You’ve been doing great work in your field for ten years or more. Today, you provide your service via your experienced team, maybe some documents and a few well-crafted spreadsheets living on a local drive. You know the pain-points your customers have and you’d like to explore making software.
Book a call
Tell us about your idea and industry. If it looks like a fit we’ll be happy to talk some more.